The Recall Desk
HighCPSC·89020·Announced 1989-03-14

Blue Box Crib Toys and Dolls Recalled for Choking Hazard

Norman J. Lewis Associates is recalling Blue Box crib toys and dolls because small parts may break off and pose a choking risk to young children.

What this means for you

Real risk of harm even if no illness or injury has been reported yet. Stop using the product and follow the agency's guidance.

Our severity reasoning: The recall involves a choking hazard, which is a risk-of-harm product where injury has not yet been reported, fitting the criteria for a High severity score.

Plain-English summary

Norman J. Lewis Associates is voluntarily recalling three types of children's products sold under the "Blue Box" label: the "Crib Activity Play Doggie" crib toy, the "Play Mirror" plastic crib toy, and "Sweet Heart Babies" dolls. These items were sold nationwide in toy stores last year. The recall is due to a choking hazard, as small parts of the toys and dolls may break off or detach, posing a risk to young children.

The "Crib Activity Play Doggie" is a 12-inch plastic toy with a detachable horn and telephone receiver; small pieces of these components may break apart. The "Play Mirror" is an 11-inch plastic mirror where pieces of plastic may break off the frame. The "Sweet Heart Babies" are four-inch plastic dolls with jointed arms and legs that can be pulled off. Approximately 21,000 Crib Activity Play Doggies, 37,000 Play Mirrors, and 190,000 Sweet Heart Babies dolls were sold.

While no injuries have been reported to the company or the U.S. Consumer Product Safety Commission (CPSC), parents are advised to immediately take these toys away from young children. Consumers should return the products to the store where they were purchased for a refund of the full purchase price. The toys were identified by the U.S. Customs Service during the "Operation Toyland" surveillance program conducted with CPSC at the Ports of Charlotte, Philadelphia, and Seattle.

The recalled product

Product
Blue Box Crib Activity Play Doggie crib toys
Hazard

Distribution

Distributed nationwide across the United States.