Plush Snuggle Bears Recalled Due to Choking Hazard
Unilever is recalling about 4 million plush Snuggle bears because their eyes and noses can detach, posing a choking hazard to young children.
What this means for you
Real risk of harm even if no illness or injury has been reported yet. Stop using the product and follow the agency's guidance.
Our severity reasoning: The recall involves a choking hazard for young children, which is a risk-of-harm product where injury has not yet been reported, fitting the High severity criteria.
Plain-English summary
Unilever Home and Personal Care USA is recalling approximately 4 million plush Snuggle bears in 5-inch, 8-inch, and 10-inch sizes. The recall was initiated because the eyes and noses of these bears can come off, creating a choking hazard for young children.
The affected bears were sold at grocery and discount department stores nationwide between May 1999 and July 2001. Additionally, 5-inch Pajama and Nightcap bears were distributed to consumers who submitted proofs of purchase between November and December 2001, and 10-inch bears were distributed from May 1997 through May 1998. All involved bears are cream-colored, made in China, and feature tags reading "Snuggle®".
Unilever has received 32 reports of eyes and noses detaching, with three instances of children placing detached eyes in their mouths. No injuries have been reported. Consumers should immediately remove these bears from the reach of young children and contact Unilever at (800) 896-9479 or visit www.Snuggletime.com to receive a coupon for free Snuggle fabric softener.
The recalled product
- Product
- Plush Snuggle® Bears
- Category
- Consumer Product — Toys
- Hazard
Distribution
Distributed nationwide across the United States.
Related recalls
Same hazard · choking
See all →- High
- HighSkip Hop Recalls Elmo Silicone Teethers Due to Choking Hazard
CPSC · 2026-09-03
- High
- High
- SevereChillife Montessori Baby Toy Sets Recalled for Choking Hazard
CPSC · 2026-08-27