Purple Cow Cookie Butter Ice Cream Recalled for Mislabeling
House of Flavors is recalling Purple Cow Limited Edition Cookie Butter Ice Cream because the cups contain Butter Pecan ice cream instead.
The agency’s classification
FDA (Food): Class I
Class I is a situation in which there is a reasonable probability that the use of or exposure to a violative product will cause serious adverse health consequences or death.
This is the agency’s own classification, taken from its notice. The severity score below is our assessment, not the agency’s. How recall classes work
What this means for you
Our assessment, not the agency’s: severity 4/5 (Severe).
The hazard poses a serious risk of illness, injury, or structural failure. Stop using the product immediately and contact the manufacturer for a refund or repair.
Our severity reasoning: The agency classified this recall as Class I — a situation in which there is a reasonable probability that the use of or exposure to a violative product will cause serious adverse health consequences or death. On that classification alone this is scored Severe; a score of Critical is reserved for recalls where a death or serious injury was reported. The agency gives the reason as: "House of Flavors, Inc. is voluntarily recalling a small batch of 8 oz. cups of Purple Cow Limited Edition Cookie Butter Ice Cream, sold at Meijer stores, that contain Purple Cow Butter Pecan Ice Cream with a Purple Cow Butter Pecan lid."
Plain-English summary
House of Flavors, Inc. is voluntarily recalling a small batch of 8 oz. cups of Purple Cow Limited Edition Cookie Butter Ice Cream. The product was sold at Meijer stores in Illinois, Indiana, Kentucky, Michigan, Ohio, and Wisconsin.
The recall is being issued because the cups contain Purple Cow Butter Pecan Ice Cream with a Purple Cow Butter Pecan lid, rather than the Cookie Butter flavor indicated on the packaging. The affected containers are marked with UPC Code 13733 61945 and a Best By date of November 21, 2016.
Consumers who purchased this product should check their freezers for the specific 8 oz. cups with the November 21, 2016 best-by date. If found, they should discard the product or return it to the store of purchase.
The recalled product
- Product
- Purple Cow Limited Edition Cookie Butter Ice Cream, 8 oz. cups, packed in paper cartons
- Manufacturer
- House Of Flavors, Inc.
- Category
- Food — Ice Cream
- Hazard
Is your product affected?
Check your packaging against the codes below. If any of them match, the product is part of this recall.
Lot numbers (2)
- UPC Code 13733 61945 and marked Best By November 21
- 2016
Distribution
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