The Recall Desk
LowFDA (Drugs)·D-0592-2025·Announced 2025-08-27

Sensodyne Pronamel toothpaste recalled after tube and carton labels were mixed up

Sensodyne Pronamel Active Shield toothpaste is recalled for a label mix-up: the outer carton reads Fresh Mint while the tube reads Cool Mint/Whitening. The toothpaste inside is Fresh Mint, as the carton states.

What this means for you

Cosmetic or documentation issue. No expected health impact, but the manufacturer is correcting the affected products.

Our severity reasoning: Rubric level 1 covers packaging-only problems; the contents match the outer carton and the issue is confined to a mismatched tube label, which the FDA classed as Class III.

Plain-English summary

Sensodyne PRONAMEL Active Shield Toothpaste for Sensitive Teeth, Fresh Mint, containing potassium nitrate 5% and sodium fluoride 0.25%, in 3.4 oz (96.4 g) tubes packed six tubes by two inners per case and distributed by GSK Consumer Healthcare of Warren, New Jersey, is being recalled. The affected product carries case lot 5058RB and carton and tube lot NJ2A, both with an expiry of 08/31/2027. The recall covers 46,692 tubes distributed nationwide.

The recall was issued because of a label mix-up. The outer carton is labelled Fresh Mint while the tube is labelled Cool Mint/Whitening. The toothpaste inside the tube is Fresh Mint, as indicated on the outer carton. The FDA classified the action as Class III.

Customers holding an affected tube can return it to the place of purchase or contact the distributor.

The recalled product

Product
Sensodyne PRONAMEL (Potassium nitrate 5%, Sodium fluoride 0.25%) Active SHIELD Toothpaste for Sensitive Teeth, Fresh Mint, Net WT 3.4OZ (96.4g) Tube, 6 tubes x 2 inners, per case, Distributed by GSK Consumer Healthcare, Warren, NJ 07059. UPC 3 10158 35691 2
Affected units
46,692

Is your product affected?

Check your packaging against the codes below. If any of them match, the product is part of this recall.

Lot numbers (3)

  • Lot # for Case: 5058RB
  • Exp. date: 08/31/2027 Lot # for Carton and Tube: NJ2A
  • Exp 08/31/2027

Distribution

Distributed nationwide across the United States.